Professional Parkour Athlete & Stuntman

Posts tagged “Fruit of the Loom

Did you spot Jesse La Flair during the OLYMPIC opening ceremony?

No he wasn’t actually in London, but if you watched tonights opening cerimonies there was a good chance you saw him (or should I say his abs…) doing a 40ft backflip off of a cliff in the premier of Fruit of the Loom’s “Move to Comfort” Anthem commercial.

Missed it? Check out the extended version below…

Fruit of the Loom “Move to Comfort” commercial Sneak Peek!

Fruit of the Loom released a little teaser for their new commercial which Jesse stars in! The full verision will be premiered on NBC during the Olympics Opening Ceremony Friday July 27th! How cool is that!? Stay tuned. But for now check out the teaser…


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